Chère Fine
Chère Fine means dear fine. A love letter to delicate strands. A reminder that softness is strength — and that fine hair deserves care without compromise.”
Our Story
Softness Is Strength
Chère Fine exists for women who are ready to stop fighting their hair.
We believe fine hair isn’t fragile — it’s just been waiting to be understood.
This is care without weight, length without sacrifice, and softness without shame.
A brand built on presence, not pressure.
Because when you nourish what’s delicate, you realise: it was never weak. It was waiting.
Soft Rituals & Stories
Gentle lessons, free gifts, and everyday softness.
Your Free Soft Ritual Kit
A gift of gentle habits — sign up to receive your soft start.
Join & Receive
Our Collection
Handpicked finds for fine hair & softness.
Soft Favourites
Trusted rituals for fine hair & beyond.
Lightweight for Fine Hair
Formulas designed for delicate strands.
Vegan
No animals touched, tested, or harmed.
Reef-Safe
Kind to the sea, kind to your hair.
Kind to You & Planet
Natural care, thoughtful packaging.
